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People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below–all submitted by Wisconsin’s credit unions. Have your own story you’d like to share? Submit your story here.

Dreaming of Living on a Farm

Dreaming of Life on the Farm

Viridiana and her family had always dreamed of living on a farm, and they found the perfect rehab opportunity, including several acres of land complete with three barns. After initially being denied/rejected for financing, they decided to apply with us.

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Financial Success Through In-School Branch Education

Royal’s Rice Lake Branch Manager recently congratulated a Member on their great credit score. His response was, “I’ve had a great teacher since I was a part of the School $ense program in 4th grade!” 

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Story Collection

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  • A Plan & A Gentle Nudge

    Two years ago, a member came to us with a credit score in the mid-500s and a number of collection and charged off items.

  • Supporting a Community Staple

    We recently made a $300,000 gift to the Hudson Hockey Association in support of the remodel of the Hudson Sport and Civic Center.

  • Every Member Matters

    I brought my dad in to make a deposit. He needed help with the deposit, and while it was only $10, he was treated like it was $10,000.

  • On the Frontline Against Fraud

    We are committed to protecting our members against emerging scams and financial fraud.

  • A Member For Life

    A non-member was looking for a loan to pay off his payday loans. He and his wife’s credit scores were poor, as he had been out of work for over a year after breaking his back.

  • That Next Step

    A member who had recently moved from Puerto Rico after Hurricane Maria dreamed of getting his own truck.

What’s a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Don’t Tax My Credit Union

Credit unions are different than banks. As not-for-profit financial institutions, credit unions put people first. That’s why more than 140 million Americans choose credit unions as their trusted financial partner.

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Credit Unions vs. Banks

What’s the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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