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People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below–all submitted by Wisconsin’s credit unions. Have your own story you’d like to share? Submit your story here.

Dreaming of Living on a Farm

Dreaming of Life on the Farm

Viridiana and her family had always dreamed of living on a farm, and they found the perfect rehab opportunity, including several acres of land complete with three barns. After initially being denied/rejected for financing, they decided to apply with us.

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Financial Success Through In-School Branch Education

Royal’s Rice Lake Branch Manager recently congratulated a Member on their great credit score. His response was, “I’ve had a great teacher since I was a part of the School $ense program in 4th grade!” 

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Story Collection

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  • Credit Union Employees Care

    ‘The Family Crisis Center, a CAP Services program, helps victims of domestic violence, their families, friends, and care providers in Stevens Point.

  • An Outstanding Community Partner

    WESTconsin Credit Union was recently awarded the Outstanding Community Partner Award by Junior Achievement for our commitment to area youth ages K-12 in support of financial literacy.

  • Keeping a Community Tradition Alive

    Kohler Credit Union stepped up to manage and sponsor a community Memorial Day Parade when the originating sponsors decided to relinquish the reins, putting the event in jeopardy of being canceled.

  • Getting Back on Track

    “Landmark Credit Union was the only lender that would work with me at a very good rate.”

  • Longterm Fixed-Rate Products on Non-Conforming Properties

    One way we help our members fulfill their dream of home ownership is by offering longterm fixed-rate products on non-conforming properties such as condominiums, vacant land, manufactured homes, and homes that sit on large acreage parcels.

  • Providing Our Members With the Tools They Need

    A young man with negative credit history applied for a home loan. Our loan officer, who is a Certified Financial Coach, showed him ways to clean up his credit.

What’s a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Don’t Tax My Credit Union

Credit unions are different than banks. As not-for-profit financial institutions, credit unions put people first. That’s why more than 140 million Americans choose credit unions as their trusted financial partner.

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Credit Unions vs. Banks

What’s the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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