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People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below–all submitted by Wisconsin’s credit unions. Have your own story you’d like to share? Submit your story here.

Dreaming of Living on a Farm

Dreaming of Life on the Farm

Viridiana and her family had always dreamed of living on a farm, and they found the perfect rehab opportunity, including several acres of land complete with three barns. After initially being denied/rejected for financing, they decided to apply with us.

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Financial Success Through In-School Branch Education

Royal’s Rice Lake Branch Manager recently congratulated a Member on their great credit score. His response was, “I’ve had a great teacher since I was a part of the School $ense program in 4th grade!” 

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Story Collection

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  • Establishing a $20k Small Business Grant Program

    This year, we established a $20,000 small business grant program to help our members attract more business.

  • Solving a Dilemma

    A member approached us with a dilemma. They were hoping to lower their auto payment to make room in their budget to purchase another vehicle.

  • Better Products, Lower Payment, & Less Interest

    He saved $1,600 in products, lowered his monthly payment by $71, and will now save a great deal in interest over the life of the loan.

  • They Reached Out When We Didn’t Know Where to Turn

    “I came down with COVID-19 after starting a new job. I was sick for three weeks and had no health insurance, and also developed another medical issue that I am still battling one year later.”

  • Delivery Service for an Elderly Member

    We have an elderly member who has physical mobility limitations, does not drive, and lives a mile from our credit union.

  • I Will Be a Lifelong CoVantage Man

    “We’ve been CoVantage members for years with our private loans and savings accounts, long before we mortgaged our business with you. When the state shut down our business, we were extremely worried and were unsure how our bills would get paid.”

What’s a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Don’t Tax My Credit Union

Credit unions are different than banks. As not-for-profit financial institutions, credit unions put people first. That’s why more than 140 million Americans choose credit unions as their trusted financial partner.

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Credit Unions vs. Banks

What’s the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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