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People Before Profit Stories

Whether it’s helping a member escape predatory lending, rebuild credit, weather an illness, save for a home, or simply be given a second chance, credit unions are uniquely equipped to provide a lifeline when other financial institutions can’t or won’t. Check out our collection of stories below–all submitted by Wisconsin’s credit unions. Have your own story you’d like to share? Submit your story here.

Dreaming of Living on a Farm

Dreaming of Life on the Farm

Viridiana and her family had always dreamed of living on a farm, and they found the perfect rehab opportunity, including several acres of land complete with three barns. After initially being denied/rejected for financing, they decided to apply with us.

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Financial Success Through In-School Branch Education

Royal’s Rice Lake Branch Manager recently congratulated a Member on their great credit score. His response was, “I’ve had a great teacher since I was a part of the School $ense program in 4th grade!” 

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Story Collection

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  • Supporting the Community is Our Duty

    Throughout the past 10 years, we have raised over $118k for local non-profits, such as Tomah Area Cancer Support, Chasing Daylight Animal Shelter, Neighbor for Neighbor Food Pantry, North American Squirrel Association, and Children’s Miracle Network.

  • From No Positive Credit to Mortgage Pre-Approval

    I had no positive credit and 16 accounts in collections with a credit score of 400. N.E.W. Credit Union took the time to help me create the best plan of action to get out of debt and start building a positive credit history.

  • Keep Spending Local

    Shoreline Credit Union’s Hometown Rewards program offers our members 2x rewards points for shopping at participating businesses that can then be redeemed for gift cards to those businesses.

  • Breaking the Payday Loan Cycle

    The payday loan cycle starts slow and spirals quickly. One of our members got behind because of a $200 car repair and took out her first payday loan.

  • A $500k Bonus Dividend

    Northwestern Mutual Credit Union recently provided its members with a bonus dividend.

  • Payday Loan Escape

    Our member came to us for help avoiding bankruptcy. He had payday loans totaling over $3,500 with interest payments exceeding 50% of his income each month and a credit score that had fallen below 570.

What’s a Credit Union?

What makes credit unions different from other financial institutions, and why does it matter? 

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Don’t Tax My Credit Union

Credit unions are different than banks. As not-for-profit financial institutions, credit unions put people first. That’s why more than 140 million Americans choose credit unions as their trusted financial partner.

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Credit Unions vs. Banks

What’s the difference between a credit union and bank? Check out this interactive infographic! 

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Share Your Stories

From accounts of above and beyond member service, to granted second chances, to responses to disaster, to meeting community needs, to returning funds back to their members through patronage, and more—your stories educate policymakers and the public about their banking options and are vital to preserving The Credit Union Difference.

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